Experiential Installation
Transform outdoor environments into standalone experiential marketing installations
Experiential Installation is the transformation of outdoor public spaces into standalone, interactive brand installations that attract and engage people.
Experiential Installations are also known as a marketing installations, brand spectaculars, 3D billboards and ambient outdoor advertising in certain industries.
One-of-a-kind experiential installations are typically original, elaborate, standout structures that typically involve custom location scouting and assessment, design, fabrication, branding, storage, transportation, building permits, certificates of insurance and experienced install teams.
Experiential Installations can be executed for one day or up to four weeks depending on the concept, locations, and other factors.
Aside from generating memorable consumer experiences Experiential Installations drive considerable social media and press coverage.
Experiential Installations can be enhanced with interactive elements, street marketing teams or event elements.
ALT TERRAIN can assist with a wide variety of experiential installation needs:
1.) Concept development
2.) Location scouting
3.) Site assessment
4.) Design
5.) Fabrication
6.) Technology integration
7.) Branding
8.) Securing permissions from city or property owners
9.) Transportation
10.) Insurance
11.) Installation
12.) Removal and restoration
Examples of experiential marketing brand installations range from interactive storefronts windows to custom bus shelter advertising to 3D freestanding brand sculptures.
At ALT TERRAIN we’re really into experiential marketing installations as they tend to have low maintenance (once fabricated and installed), drive consumer engagement, and add uniqueness to public spaces.
Contact ALT TERRAIN for Experiential Installation insights, ideas, pricing and company examples.
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Brand: Darigold Cheese Darigold Cheese Experiential Marketing InstallationWexley, an advertising agency with expertise in cultivating love for brands, enlisted ALT TERRAIN to help produce their cleverly … Continued |
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Brand: TBS Convention Hotel Brand Installations in Chicago for CPC IntersectFor two years running the CPC Intersect hired ALT TERRAIN to create an undeniable presence for their client, TBS Just … Continued |
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Brand: Sears Sears Times Square Experiential Marketing Brand Installation Event for HAVAS PRHAVAS PR (formerly Euro RSCG) smartly leverages a Times Square Island Marketing Event as the centerpiece to relaunch The Sears … Continued |