StreetVirus/HYPEBEAST enlisted ALT TERRAIN to assist with bringing the Gatorade x KRINK collaboration to life with a art truck and permitted event at Venice Beach basketball court.
The venerable, street artist, KR, painted one of ALT TERRAIN’s vehicles which was then deployed around Los Angeles as a mobile, street art installation. The KRINK mobile, street art installation city tour culminated in the permitted, Gatorade-Venice Beach basketball court event activation.
ALT TERRAIN aided with multiple aspects of the activation including planning, scouting, identifying truck-painting location, vehicle and tour driving, plus permitting and insurance for the Venice Beach basketball event activation.
Contact ALT TERRAIN for street art installation and sports marketing event ideas, examples and pricing.