Engage fans via their passion for football, basketball, soccer, and outdoor sports with creative Sports Marketing ideas and activations

Gatorade Street Basketball Marketing Event Example, Venice Beach, CA
Winter Sports Experiential Marketing Example, Colorado
Ski Resort Winter Sports Experiential Marketing Activation, Colorado
Nike and Dick's Sporting Goods - All Star Game Sports Marketing - St. Louis
College Football Tailgating Street Team Marketing - Bay Area
Stadium Sports Marketing - California
College Basketball Metro Hanger Advertising - Los Angeles
Sports Marketing Wild Posting Advertising - Chicago
Sports Stadium Street Team Marketing - Pittsburgh
Sports Fan Athlete Marketing Wild Posting Advertising - New York City
Sports Fan Marketing Wild Posting Advertising - Chicago
Boston Marathon Outdoor Advertising and Marketing Example - Back Bay, Boston

Sports Marketing is the engagement of consumers through their passion for basketball, baseball, soccer, winter, skate, surf and other sports.

We help companies connect with consumers outside stadiums, on ski slopes, at skate parks, and in cities during national sporting events via street teams, permitted marketing activations, mobile billboards, street poster advertising, bike product sampling kiosks, digital mobile billboards and experiential marketing events.

We specialize in connecting with sports fans where they play, watch and socialize such as basketball courts, tailgating events, sports bars, campuses and inside stadiums.

Sports Marketing activations can be executed inside arenas with permission or outside without permission ambush marketing-style.

The advantage of aligning brands with a consumer’s love for sports are brand affinity, engagement and ultimately sales.

Targeting high-profile sports events such as Super Bowl, Playoffs, All-Star Games, World Cup and US Open are possible with creative sports marketing activations.

Whether it is sports, music or fashion connecting with consumers through their passions is the number way for brands to enter their lives.

Contact ALT TERRAIN to learn how to implement a nationwide Sports Marketing initiative, plus for ideas, pricing and examples.

Brand: GNC
Service: Street Team Marketing - Product Sampling
Client: Edelman

GNC Product Sampling Street Team Marketing for Edelman in New York City

Edelman engaged ALT TERRAIN to assist with the launch of a new GNC protein product line ‘Marked’ via a New … Continued

New Balance Sneaker Pull-Tab Take-One Wild Postings Creative Advertising Example in Brooklyn, New York

Brand: New Balance
Service: Wild Postings
Client: Boathouse Group

New Balance Pull-Tab Wild Posting Advertising for Boathouse Group

Boathouse Group’s creatively bold New Balance advertising campaign questioned the absence of teamwork and sportsmanship in professional sports. Boathouse Group enlisted … Continued