ALT TERRAIN implements “Need for Speed Most Wanted” Video Game Event Graffiti Art Performances at Formula-D races across the country for Bill Graham Special Events.
Skilled graffiti artists recreate imagery from the video game over a 6-8 hour period in front of appreciative fans. Consumers are invited to “tag” the graffiti mural with markers in a designated areas created by the artists. Implemented in New Jersey, Atlanta, Houston, Sonoma, Chicago, and Los Angeles
“Live Graffiti Performances have been a huge hit for many of our sponsored events. It has
been well worth the investment and the professionalism and caliber of the artists is always top notch.” Ashley Hamilton, Bill Graham Special Events/Clear Channel
ALT TERRAIN handled graffiti mural event advertising performance planning, sourcing artists, on-site production, management and reporting.