How do you scale street team marketing? We get asked this a lot Here is how you do it: 1.) Go with a concept that, without a doubt, will attract attention 2.) Create opportunities for people to … [Read more...] about Scale the streets
Create your own opportunities. It is a time of transition in just about every way. Where there is change there is opportunity. If sports sponsorship activations are out, find other sports … [Read more...] about Create opportunities
Be seen and remembered is the goal. Getting noticed is often easy. Making an impression people recollect for years is the challenge. One tried-and-true approach is to create an emotional … [Read more...] about Be seen and remembered
Community outreach is essential. Whether you're a hospital, state agency, or a CPG brand, community outreach efforts increase awareness, appreciation, engagement, trust, and … [Read more...] about Community outreach is essential
Adaptability reigns supreme. It set brands apart from one another in 2020 and will undoubtedly carry over into 2021. Those that chose to stick-and-move tended to thrive while those that stood still … [Read more...] about Adaptability reigns supreme
How will you reengage? It's a question many are asking. From our conversations with brands, most are planning to start with outdoor and nimble marketing productions. Some are actively planning for … [Read more...] about How will you reengage?
Here is our 2021 winter street team recommendations 1.) Ask yourself if it is necessary to activate during a pandemic 2.) Have a clear and concise brand message 3.) Outfit your brand … [Read more...] about Winter Street Team Marketing Checklist