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FOOD TRUCK MARKETING and Why It's Practical?

Food trucks surprise-and-delight people while achieving brand objectives

Gets people talking about your brand

Create genuine content for social media

Enhance store openings and marketing activations with food trucks activations

Custom-tailor menu items to complement the brand

Measure success via onsite, social media, and call-to-action engagement


What is food truck marketing?

Food Truck Marketing endears people while achieving brand goals.

It is one of the highest profile types of on-the-street experiential activation marketing. 

Offering food and drink to people compliments of a brand always generates goodwill. 

An ideal Food Truck Marketing activation focuses on reinforcing a brand position, theme, or message. 

Working with licensed food truck operators, ALT TERRAIN helps brands bring unique brand experience ideas to life. 

A food truck are either branded with an exterior custom-printed vinyl wrap or a temporary 3' x 4' signs. 

Food items can range from sandwiches to custom menu offerings.

Often marketing materials (e.g. flyers, promotional items, etc.) are given to consumers along with food truck items via onsite brand ambassadors outside the vehicle. 

Food Truck Marketing is leveraged by retail, financial, entertainment and many other types of companies.  

The best activations integrate incentives for people to post to Instagram, Facebook or Twitter.

Food Truck Marketing is available in Los Angeles, New York City, Chicago, Boston, Portland, Philadelphia, Seattle, San Francisco, Miami, Baltimore, Pittsburgh, St. Louis, Denver, Houston, Dallas, Austin, San Antonio, Atlanta, New Orleans, Minneapolis, San Diego, New Jersey, and Washington DC.

Contact ALT TERRAIN for food truck marketing ideas, strategies, pricing, and company examples.

Add some flavor to your marketing!