Inflatables are great additions to experiential marketing campaigns. 

Here are some ideas on how to use them to your advantage.

 

Structures

Create eye-catching inflatable displays that draw people's attention and provide Instagram moments. For example, you can create an inflatable event archway for people to walk through, domes to serve as popup shops, or walls around the perimeter to define and brand your activation space.

 

Activities

We're all familiar with inflatable slides, but how about an inflatable obstacle course, ball pit, maze, or soccer dart game?

 

Lounge

There's nothing more inviting than inflatable seating. Creating a lounge area with inflatable chairs, couches, or bean bags is a fun and unique addition to your experiential marketing event.

 

Replicas

Oversize inflatable versions of your product or mascot, hammers home your brand, and make your event unforgettable.

 

Takeaways

Inflatables are versatile, functional, and attention-generating. You have a memorable event if you use inflatables in creative and innovative ways.

Just ensure your inflatable concepts and designs align with your brand goals and aesthetics.

Plus, oversize inflatables do require six-week or more of production time, professional installers, and permits.

 

Go big or go home!

 

And, if you'd like to see more inflatable photos view the Disney+ Day project