Wheatpaste wild postings for the launch of Stash throughout Miami

On a mission to make investing easy for everyone, Stash tapped street posters to introduce their brand to their ideal audience - Gen Z and younger Millennials. 

Wild postings inspiring messages of 'Invest in yourself and 'Anyone can invest' displayed throughout the neighborhoods of Wynwood, Downtown, Design District, Little Havana, Little Haiti, and nearby areas.

The outdoor advertising posters included QR codes, making it easy for people to access the brand for more information. 

The nature of wild postings align with the brand's goal to change the status quo, as it isn't every day you see investment companies leverage wild postings as a form of outdoor advertising. 

Posters designs reflected the audience they desired to connect with; a diverse set of Gen Zers.

The initial flight of wild postings resonated so well the brand decided to re-up the advertising campaign. 

Wheatpaste wild postings are primarily placed on shuttered storefronts and construction sites. 

Wild postings throughout Miami also provided valuable social content for the brand. 

If you would like to become part of Miami street culture, we'e here to assist!