Zoe Leonard, a New York City feminist activist, created a poem art piece in 1992 titled “I want a president” focusing on the lack of diversity, in every form, of our elected officials.
A month before the presidential election, The High Line brought back the art piece again in a big way: an oversized version of the letter via a wheat-paste poster installation.
High Line Art sought an installation partner to print and install the art piece, and ALT TERRAIN was delighted to assist.
At this particular time, selecting this art piece was a form of brand activism on behalf of the High Line.
The wheatpaste poster art installation occurred underneath The Standard Hotel and was viewable to everyone on the High Line.
The public art installation garnered tens of thousands of social media posts, wide-ranging art publications, and mainstream press coverage.
It is a perfect example of how an older art piece can be particularly poignant, cross over, and impact public discourse.
The public art installation garnered tens of thousands of social media posts, wide-ranging art publications, and mainstream press coverage.
It is a perfect example of how an older art piece can be particularly poignant, cross over, and impact public discourse.
If you have an art or creative installation project needing support, please do get in touch!